january 2022 - january 2024

"We promote strategic initiatives and educational programs"

With the support of SBB Sustainability, Samsung developed innovative strategies and educational programs to empower Generation Z with the skills and knowledge needed to lead the transformation toward a more sustainable world.

challenge

Recognizing the crucial role of education in building a resilient and equitable society, Samsung transformed its Corporate Citizenship area into a strategic unit aimed at driving business value and sustainable growth.

proposal

Through an effective communication strategy, the reach of these programs was amplified, successfully inspiring and connecting with new generations. This approach positions Samsung not only as a technological leader but also as a benchmark for social impact through education, demonstrating that sustainability is a transformative force capable of driving social and business progress.

tools

Branding, Strategic Planning, Remote Experiences.

Status: Done